Assortment
At De Kroes, we believe in the joy of sharing good food. That’s why our assortment is full of savoury surprises: crafted with care, tradition, and a hint of creativity. From our iconic cheese biscuits that trace back to 19th-century Gorinchem, to modern favourites like mini choux with creamy fillings, every bite tells a story.


Always the perfect bite
Our curly crackers bring fun to the table with their playful shape and light crunch, while our savoury wafers offer a refined twist on the classic ice cream cone. For those who enjoy variety, we have crispybreads topped with cranberries or seeds, elegant flatbreads with olives or figs, and buttery puff pastry snacks that elevate any occasion. And when it’s time to entertain, our toasts and cups are ready to be dressed up with your favourite toppings. Whether you’re hosting, relaxing, or creating something new: De Kroes has the perfect bite for every moment.
Biscuits
It all started back in the early 19th century with our ‘Gorcumse Zoute Bollen’, a savoury treat that quickly became a local favourite in the city of Gorinchem.
Fast forward to today, and we’re baking a wide range of savoury biscuits. All oven-baked for that perfect golden colour and signature crunch.
Cheese still plays a starring role in many of our recipes—just like in the old days. Our Gouda, Cheddar, and Emmental biscuits remain timeless favourites.
With biscuit lovers all over the world and ever-changing tastes, we continue to get creative in the kitchen. The result? A delicious variety of unique blends to treat yourself, your friends, and your family.



Profiteroles
In the ’90s, we went on a flavour hunt scouring restaurant menus, cookbooks and traditional shops for fresh inspiration. That’s when the idea for our crispy mini choux with creamy fillings took shape.
And it paid off! Retailers around the world saw the potential and quickly launched this surprising treat under their own private labels.
Since their debut, mini choux have become a beloved favourite: the perfect combo of a crunchy shell and smooth centre still knows how to delight and surprise.


Curly crackers
Our curly crackers are a real hit in our snack line-up. After nearly two years of development and fine-tuning, we created something truly unique and seriously tasty.
Consumer research shows that Curly Crackers appeal to a wide audience, and it’s easy to see why. They’ve got three winning features: a crispy crunch, a fun curly shape, and less fat without compromising on flavour.



Wafers
Our crispy filled wafers are inspired by the classic ice cream cone but with a savoury twist. We adapted the recipe to fit our snack range and created two unique shapes: round wafer bites and squares, made for easy snacking.
As our second filled product, the wafers offer not just a new flavour experience, but also more variety for all those moments when friends and family gather for drinks.
The delicate crunch of the wafer shell pairs beautifully with flavours like gouda & walnut, fine herbs, or tomato & basil.



Crispbreads
Crispbreads are a crunchy blend of bread and cracker goodness. Thin, tasty, and topped with ingredients like cranberries or pumpkin seeds.
They’re a healthy alternative to bread. Great for breakfast or as a crisp sidekick to your salad. And with their re-closable packaging, they’re perfect for life on-the-go.



Flatbreads
Flatbreads are the new star of your aperitif table. These light, long and crispy crackers are perfect for snacking straight, dipping, or pairing with your favourite spread.
They come in delicious varieties with toppings and inclusions like Kalamata olives, figs, or seeds flavours made to share (or keep all to yourself).


Puff pastry
We’re proud to introduce our range of savoury puff pastry snacks. The delicious creations from Kroes Feuilletage are the perfect addition to our existing line-up.
As always, quality comes first so we warmly invite you to try our cheese squares and filled olive palmiers. You’ll taste the difference!


Toast
Toasts & Cups are a party essential when you’re entertaining friends. Round or square, sweet or savoury, mini or maxi. It’s all up to you!
Enjoy them plain or with a hint of garlic or tomato. Top with your favourite chutney and a little slive of Camembert, or fill the cups with a light mascarpone cream.
Got a tasty idea or a fun recipe? Share it on the socials of Jos Poell!


